Job Vacancy Lahore, Punjab Position Marketing Manager at Web Applications & Data Integration Company

Web Applications & Data Integration Company is currently accepting applications for the role of Marketing Manager in Lahore. This position is Full-time.

We are seeking candidates with proficient skills and at least beginners/seniors experience in the field. Alongside technical skills, we highly value attributes such as honesty, discipline, and responsibility in our potential employees.

Web Applications & Data Integration Company, a leader in the (according to the company) industry, invites interested applicants to promptly submit their applications to join our esteemed organization.

Job Information

Company:	Web Applications & Data Integration Company
Position:	Marketing Manager
City:	Lahore, Punjab
Province:	Punjab
Education:	Confidential
Salary:	PKR 25.000 - PKR 100.000 per Month
Job Type:	Full-time

Job Description

Job Title: Marketing Manager

Company: WADIC

Location: College Road, Township, Lahore (On-site)

Job Type: Full-time

Work Schedule: Night Shift (9:00 PM – 6:00 AM PKT | US Time Zone)

Job Summary

WADIC is seeking a proactive and results-driven Marketing Manager to lead and execute the company’s complete marketing function. This role is essential in building a strong brand presence, generating qualified leads, and supporting long-term business growth.

The ideal candidate is a strategic marketer with hands-on experience in digital marketing, content creation, lead generation, and brand management—preferably within a technology or web development environment.

Key ResponsibilitiesMarketing Strategy & Leadership

• Design and implement integrated marketing strategies to position WADIC as a top-tier web development company.
• Lead and manage all marketing initiatives, including branding, digital marketing, content development, and customer engagement.
• Conduct market research, competitor analysis, and customer insight studies to continuously optimize marketing performance.
• Define KPIs, benchmarks, and performance metrics to track and improve marketing outcomes.

Digital Marketing & SEO

• Manage SEO and SEM initiatives to improve organic search rankings and online visibility.
• Plan, execute, and optimize paid advertising campaigns across Google Ads, Facebook, LinkedIn, and retargeting platforms.
• Improve website structure, content, and user experience to increase traffic and conversion rates.
• Utilize analytics tools, heatmaps, and CRO techniques to optimize website performance.

Content & Social Media Marketing

• Oversee the creation of high-quality content including blogs, case studies, whitepapers, and social media creatives.
• Develop and manage content calendars across LinkedIn, Facebook, Twitter, Instagram, and YouTube.
• Monitor social media trends and adjust strategies to maximize engagement, reach, and brand awareness.

Email Marketing & Lead Generation

• Plan and manage email marketing campaigns for lead nurturing, customer engagement, and customer retention.
• Build and optimize automated email workflows using tools such as HubSpot, Mailchimp, ActiveCampaign, or Klaviyo.
• Improve lead funnels through A/B testing, data analysis, and continuous optimization.
• Collaborate closely with the sales team to deliver high-quality B2B leads.

Brand Management & Public Relations

• Maintain consistent brand messaging and identity across all online and offline channels.
• Manage public relations initiatives, including press releases and media outreach.
• Identify partnership, sponsorship, and co-marketing opportunities to increase brand visibility.
• Organize webinars, virtual events, and industry-focused sessions to establish thought leadership.

Marketing Automation & CRM

• Implement and manage marketing automation tools to enhance efficiency and scalability.
• Use CRM platforms such as HubSpot, Salesforce, or Zoho to track, manage, and nurture leads.
• Deploy chatbots and AI-powered tools to improve customer interaction and engagement.

Required Skills & ToolsSEO & Digital Marketing

• Google Analytics, Google Search Console, Google Ads
• SEMrush, Ahrefs, Moz, Screaming Frog
• Facebook Ads Manager, LinkedIn Ads, Twitter Ads
• Hotjar, Crazy Egg

Content & Social Media

• Hootsuite, Buffer, Sprout Social
• Canva, Adobe Photoshop, Adobe Illustrator
• ChatGPT, Grammarly, SurferSEO

Email Marketing & CRM

• Mailchimp, Klaviyo, ActiveCampaign, HubSpot
• Salesforce, Zoho CRM
• LinkedIn Sales Navigator, LinkedIn Campaign Manager
• Zapier, ConvertKit, Unbounce

Additional Tools

• WordPress, Webflow
• Jira, Asana, Trello, Monday.com
• Google Tag Manager

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Minimum of 3 years of professional marketing experience, preferably in a technology or web development company.
• Strong expertise in SEO, paid advertising, social media marketing, email campaigns, and content strategy.
• Excellent analytical skills with the ability to track KPIs and optimize performance.
• Strong leadership, communication, and cross-functional collaboration skills.
• Familiarity with web development concepts and current industry trends is a plus.

Job Type: Full-time

Application Question(s):

• What is your current salary?
• What is your expected salary?
• Are you willing to work the night shift?

Work Location: In person

Benefit

• Access to the latest technology
• Recognition and performance awards
• Professional training
• Collaborative work environment
• Professional networking opportunities
• Skill development
• Work-life balance
• Valuable work experience
• Opportunities for promotion
• Opportunities to contribute to business growth

Requirements

• Physically and Mentally Healthy
• Minimum Age of 18 Years
• Minimum Education of High School Diploma
• Able to Work Under Pressure
• Experience in the Related Field (Preferred)
• Able to Work in a Team
• Good Communication Skills
• No Criminal Record
• Willing to Be Placed in the Designated Work Location

Company Address

Province	Punjab
City	Lahore
Google Map	Google Map